The Self Publishing Show

Hosted ByMark Dawson & James Blatch

Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.

Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.

James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.

Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.


All Episodes

SPF-087: BONUS! Income Report – September 2017

The SPF Income Report is a unique look behind the scenes of a best-selling indie author’s advertising spends and revenue. Check out the stories behind the spreadsheets, graphs and stats from September 2017. Leave a Review

SPF-086: How to Administer your Advance Readers – with Chris Leippi, Booksprout

This week’s highlights include: The challenges Chris faced when sending ARCs to his readers How Booksprout addresses those challenges Why having advanced readers matters Price points for new authors and also those with larger review teams How Booksprou.

SPF-085: Shaking Up the Audiobook Market – with Kevin Tumlinson

Kevin Tumlinson from Draft2Digital reveals the company’s exciting new plans for indie authors wanting to make the most of the audiobook market. This week’s highlights include: Changes to the tools available for indie authors at Draft2Digital The new p

SPF-084: When Your First Novel Goes Global – with Felicia Yap

Felicia Yap talks at length about how she achieved global success with her first novel – and how she’s dealt with the repercussions. Highlights of this week’s episode: Felicia’s unique and intriguing premise for her new thriller,

SPF-083:Breathing Life into your Backlist with Chris Fox

How do you go about ensuring that ALL of your books are out there earning for you? Cue, self publishing wiz, Chris Fox, on how to get the most out of your previously released books. This week’s key highlights: Chris’s beginnings as a writer and his ba

SPF-081:How Stories Work – with Jenny Parrott

One of Mark and James’ editors, Jenny Parrott, discusses the role of the professional editor in an author’s life. Clearly as devoted to storytelling as any writer, Jenny explains some strategies authors can use to improve their stories,

SPF-082: BONUS! Income Report – August 2017

The SPF Income Report, a unique look behind the scenes of a best-selling indie author’s advertising spends and revenue is back! Check out the stories behind the spreadsheets, graphs and stats from August 2017.

SPF-080: How to Sell Your Foreign Rights – with Orna Ross

The paradigm shifts in publishing have opened doors for authors. And sometimes caused challenges for those authors who have lost rights to a trad publisher and now want them back. Orna Ross, Founder and Director of the Alliance of Independent Authors,

SPF-079: A Rising Tide: Author Collaboration – with Nick Stephenson

Nick Stephenson talks to James about the value in author collaboration and how even introverted authors can go about building relationships with the aim of growing their audience and widening the reach of their books.

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