SPF-115: Simplifying Data for Authors with John P. Logsdon
Self published author John P. Logsdon introduces the ReaderLinks service, a unique new tool to help indie authors track and fine tune the marketing of their books.
Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Self published author John P. Logsdon introduces the ReaderLinks service, a unique new tool to help indie authors track and fine tune the marketing of their books.
Ian Sutherland returns to the podcast to share what’s working and what isn’t for authors on Twitter, and how to maximize your reach on the social media platform.
Web designer to bands like Nine Inch Nails, Pink Floyd and David Gilmour, and authors like Robert Galbraith (JK Rowling) and Mark Dawson, Dave Stansbie discusses the important elements of an author site, and how to work with a designer.
James talks to fellow aviation fan, and pilot, Owen Zupp about how and why he’s turning his father’s aeronautic exploits into popular non-fiction books.
In this first episode of the BookLab, author David Berens gets professional feedback on his cover, book blurb and Look Inside content from industry experts (and SPF friends) cover designer Stuart Bache, copywriter Bryan Cohen, and editor Jenny Parrott.
Thriller author Ernest Dempsey shares his road to indie author success, including some of the bumps along the way.
 James talks to NOLA romance writer Maria Luis who quit her marketing job and now makes three times her previous salary via her books, thanks in part to the Self Publishing Formula courses. This week’s highlights include: The details on Maria’s str
 Returning guest, Cecelia Mecca, talks to James about using Facebook Live broadcasts, with both groups and pages, to increase engagement with readers. This week’s highlights include: Mark discusses his move into KU and the experience he’s had An an
 James talks to serial entrepreneur Chris Ducker about the Rise of the Youpreneur and why self-published authors fit this business model perfectly. This week’s highlights include: Building a business around yourself Why Chris chose to self-publish Ri