The Self Publishing Show

The Self Publishing Show

Hosted ByMark Dawson & James Blatch

Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.

Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.

James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.

Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.

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All Episodes

SPS-151: BookLab Winner #4 with Niki Danforth

December 21, 2018 The Self Publishing Show 02:05:39 Comments Off on SPS-151: BookLab Winner #4 with Niki Danforth

Mystery author Niki Danforth submits her title ‘Searching for Gatsby’ to the BookLab experts for input on her writing, cover design and book description.  

SPS-150: The Million Dollar Year – with Mark Dawson

December 13, 2018 The Self Publishing Show 58:58 Comments Off on SPS-150: The Million Dollar Year – with Mark Dawson

In the week that the Self Publishing Formula Podcast gets rebranded as The Self Publishing Show, Mark reflects on a major achievement as an indie author in 2018.

SPF-149: The Advanced Reader Powerhouse – with Craig Tuch

December 7, 2018 The Self Publishing Show 53:10 Comments Off on SPF-149: The Advanced Reader Powerhouse – with Craig Tuch

Getting advance reviews from a team of readers should be a key part of your book marketing strategy. Craig Tuch of Hidden Gems explains why and how ARC teams are great news for authors and readers.

SPF-148: Hitting the Right Notes with Non-Fiction – with Joseph Alexander

November 30, 2018 The Self Publishing Show 56:38 Comments Off on SPF-148: Hitting the Right Notes with Non-Fiction – with Joseph Alexander

Don’t think you can make a living writing non-fiction? Take a look at Joseph Alexander. He amassed a huge amount of tablature material whilst teaching his guitar students, and wanted a way to share it. Now, thanks to self-publishing, he’s running…

SPF-147: The Million Dollar Indie Author – with Shayne Silvers

November 23, 2018 The Self Publishing Show 48:46 Comments Off on SPF-147: The Million Dollar Indie Author – with Shayne Silvers

Within months of completing the Ads for Authors course, fantasy author Shayne Silvers realised a life-long dream of becoming a full-time author. Hear how it all came together for him and how the same approach could work for other indie authors.

SPF-146: Masterclass: Amazon Ads – What’s Working Right Now – with Mark Dawson

November 16, 2018 The Self Publishing Show 46:21 Comments Off on SPF-146: Masterclass: Amazon Ads – What’s Working Right Now – with Mark Dawson

In this special masterclass edition, Mark provides key advice and insight on the latest tips and tricks that are currently working in the Amazon ads space.

SPF-145: Using Facebook Ads to Snare a Niche Audience – with Octavia Randolph

November 9, 2018 The Self Publishing Show 44:19 Comments Off on SPF-145: Using Facebook Ads to Snare a Niche Audience – with Octavia Randolph

Indie author Octavia Randolph explains how the smart use of Facebook ads helped build readership (and sales) of her historical Norse fiction books.

SPF-144: From Teacher to Student to Bestselling Indie Author – with Jean Grainger

November 2, 2018 The Self Publishing Show 55:34 Comments Off on SPF-144: From Teacher to Student to Bestselling Indie Author – with Jean Grainger

Find out how teacher Jean Grainger turned student in order to become a bestselling indie author.

SPF-143: #BOOKSTAGRAMMERS: How To Reach Readers Through Instagram – with Bex Gorsuch

October 26, 2018 The Self Publishing Show 01:02:01 Comments Off on SPF-143: #BOOKSTAGRAMMERS: How To Reach Readers Through Instagram – with Bex Gorsuch

Instagram is the hottest multi-generational social media platform out there. Bex Gorsuch explains how writers can exploit it to boost their author business.

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