Nicole Kalil is someone who practices what she preaches.

A fugitive of the C-suite at a Fortune 100 company, she has coached hundreds of women in business and speaks around the world.

When she was gearing up to her launch her book, Validation is for Parking, she heavily invested in social media (to the tune of $9,000 a month!) She also set out to write a book debunking some of the advice doled out by male entrepreneurs. But she realized two things: one, social media didn’t make her feel good. And two: she didn’t want to write the book she had already started working on.

In this conversation, she talked about how she switched courses for her book topic, why she left social media when she was “at the top,” how she handles the “head trash” that creeps up when you’re writing and launching a book and how her book has impacted her speaking career, among many other topics.

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Anna here. Now you may have noticed I’ve never had a sponsor for this show before. And that’s because there’s never been a product that I believe in enough to recommend it to you guys. Well, all that changed when I discovered PickFu. It’s an online polling platform that allows you to get real responses from between 50 and 500 real people when you’re debating your title, chapter name, cover, descriptions, book trailers or anything else you need to decide on. 

Now, why is this so important? Because going to social media and asking, “Hey which do you guys like best” is the absolutely worst way to get an opinions. PickFu is the only way I pick titles because it doesn’t just give you numbers, it actually gives you written feedback. And you know it’s real because sometimes you get harsh stuff like I did on a recent poll. It said: “C is the only one that makes me want to buy it. The others sound like snake oil and seem shifty and cheap.” 

PickFu allows you to target respondents by age, income, hobbies, education level and so much more. Go to pickfu.com/anna and guess what? You’ll get 50% off your first poll. Thank me later.